Dr. Michael Hewitt-Gleeson realises that this is an important program and an opportunity to influence the minds of those in your meeting.

For the presentation to accomplish the goals and objectives you have set, it will help Michael if you would give your answers to the following questions.

Thank you.

1. WHO WILL BE ATTENDING THE MEETING?
A. Total number expected ________
B. Number of men ________ Number of women _______
C. Approximate age range: 18 - 29 years old _____
30 - 45 years old _____ Over 45 years old ______
D. Educational profile: Secondary ______%
Tertiary ______% Post-grad _____%
E. Union members _______% Non-union members _______%
F. Job titles or descriptions of attendees:
______________________________________________________
G. Who will be the target audience?
____________________________________________________________________________________________________________
H. Please attach a list of your top management or key people with their titles and special interests, hobbies, sports, favourite sayings, habits, eccentricities or expressions.

2. WHAT ARE YOUR MEETING’S OBJECTIVES?
A. What is your Desired Audience Behaviour (DAB)? Imagine yourself standing at the door after the meeting is over. Each attendee comes up to you and says, “That was great, here’s what I’m going to do now as a result of what Michael said.” What three specific BEHAVIOURS or ACTIONS do you want to hear them describe? (These will serve as Michael’s primary objectives.)

1.

2.

3.

B.What is the exact title of your meeting? ______________________________________________________
What is the theme of your meeting? ______________________________________________________

3.What are the three biggest challenges faced by your organisation and the people attending the meeting that makes it difficult to achieve the objectives you described in Q2 above?
1. _____________________________________________________
______________________________________________________
2. _____________________________________________________
______________________________________________________
3. ______________________________________________________
______________________________________________________

4. What are the three most important things you think Michael should know about the people attending your meeting, such as their personality style, corporate culture, work environment, income, lifestyle, recognition and motivation needs, etc?
1. _____________________________________________________
______________________________________________________
2._____________________________________________________ ______________________________________________________
3. ______________________________________________________
______________________________________________________

5. During the past few months what were the three most significant events affecting the target audience, and were they positive or negative?
1.
______________________________________________________
______________________________________________________
2. ______________________________________________________
______________________________________________________
3. ______________________________________________________
______________________________________________________

6. What are some inside things Michael can use to kid about in a positive way that are a cause of frustration, irritation or joking, that are not too sensitive, i.e. parking, food and drinking places, policies, forms, equipment, top management, slogans or often used phrases?
A. ______________________________________________________
______________________________________________________
B. ______________________________________________________
______________________________________________________
C. ______________________________________________________
______________________________________________________

7. What other professional speakers or seminar leaders have your attendees heard in the last year or so and how did they relate to their presentations?
______________________________________________________
______________________________________________________
______________________________________________________
____________________________________________________________________________________________________________

8. What other ideas, information or insights do you have that would help Michael understand your audience better and relate to them more specifically?
______________________________________________________
______________________________________________________
______________________________________________________
______________________________________________________

When your audience receives a presentation that is customised to them and their situation they feel important and are more likely to use the ideas presented to them. So thanks for investing the time and effort to provide these details. Please email to:

DR MICHAEL HEWITT-GLEESON